Evidence and experimentation

Research & Innovation

Connecting emerging technology with real-world business challenges.

Jupiter’s research and innovation interests focus on how digital technologies can address operational and strategic challenges faced by SMEs. We are particularly interested in the practical conditions that enable technology to create value responsibly.

Current research direction

Agentic AI and supply-chain resilience in UK SMEs

This direction examines how AI-enabled agents may support visibility, agility, recovery and adaptability across SME supply chains, alongside the organisational, technological and governance barriers to adoption.

Related themes

  • AI adoption and dynamic capabilities in SMEs.
  • Supply-chain resilience and disruption response.
  • Digital collaboration and trusted supplier networks.
  • Responsible, secure and human-centred automation.
  • Food-sector sourcing and international business.

From research to practical learning

We value a connection between academic research and real business contexts. Our aim is to understand challenges carefully, test ideas with relevant stakeholders and translate evidence into practical frameworks and responsible innovation opportunities.

Research collaboration

We welcome thoughtful conversations with researchers, universities, practitioners and potential collaborators.

Contact us about research collaboration →

Applied research: halal supply-chain networks

Our halal supply-chain initiative provides a practical context for exploring supplier visibility, trusted business connections, SME digital adoption and resilient sourcing.

Explore the Halal Supply Chain Management initiative →